SEVEN KEY PERFORMANCE INDICATORS
MÉDECINS SANS FRONTIÉRES AUSTRALIA
By Andrea Rosanes & Katy Luo
Charles Sturt University

The report and power point presentation(contains voice narration) displays seven key performance indicators that will assist MSF Australia’s current and future development.
On the basis of the nature of the organisation as a non-operational sector of MSF International, we have developed the seven key performance indicators based on efficiency, human resources, independence & ethics, awareness and growth.

Seven KPI’s for MSF Australia:

- Efficiency
- As an international organisation, MSF aims to achieve the ‘80/20’ rule, which means 80% of donations is directly distributed to the programme activities and only 20% of funds distributed towards administration and fundraising costs.

- HR (Experience)
Staffing Experience–First time staff/ returning
– Total Numbers
– Ratio
Staff members are one of the key assets to increase organisation performance. Experienced staff can drive the organisation’s performance further by using the same amount of resources.

- HR (Skill Level)
– General medical staff v specialist staff
The staffing skill level is also an important KPI as it shows the proportion of skilled professional staff (i.e. Specialist surgeons) against the number of general medical staff (ie. General practitioners), as well as the number of volunteers that have limited skill and experience.

- Independence & Ethics
• La Mancha Agreement (Internal)
• International non-governmental organisations - Accountability charter (external)
These two governance charters provide bench marks for MSF Australia comply to various standards ranging from accountability, transparency, independence of the board, accounting and auditing standards, good governance and ethical fundraising to name a few.

- % Growth of donations
The growth rate can be measured and compared nationally and internationally. This will enable MSF Australia to compare its growth from year to year as well as internationally in order to evaluate its position in the organisation as a whole.

- Media Coverage
• The amount of media mentions or stories per month can be set as a benchmark as well as a goal to improve awareness within Australia.

- Impact on Community
• Promoting awareness can show donators where the money is going as it encourages individuals on a personalised basis - This creates donor satisfaction.


From a CA student’s point view, we believe these seven key performance indicators cover all the important areas for MSF Australia as a non-operational sector and support based unit.
We have used some of the existing guidelines, frameworks, bench marks and easily accessible ratios to create our seven key performance indicators, which we believe will help in MSF Australia’s realisation of its position compared to the other sectors of MSF international, and effectively assist in the improvement in its overall performance. We believe our seven key performance indicators will help assist MSF Australia to a brighter future.